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Writing Articles For Internet Marketing
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How Much Money Can I Make with Google Adsense?
Anyone who is taking part in Google AdSense program is asking this question – how much lovely bucks will it give to me? Surely don’t expect that Google will tell you how much money was paid by AdWords advertisers for each click that was made on your site. Why? Because Google decided that this way it will be better. We can love it, we can hate it – but this is how Google decided to do that
Those who do not like – can simply not put AdSense codes on their pages and hit the big Google into the very heart
No really, if about 30% of the sites in the net take AdSense ads away, this will be a serious jab to Google, but as they keep using the lovely ads – this is the best proof that everybody is happy.
When you are going to estimate your future profits with Google AdSense program you need to take 2 factors into account:
- your traffic volume
- your traffic source
Volume is the amount of people who come to your site or blog, come on a regular basis.
Source is from where these people come. It is proven by real case experience that people who come from search engines are very good clickers on the AdSense ads.
Then it all comes down to how you position the ads on your pages and what click through rate (CTR) you will have. 5% CTR is considered to be very good. Over 10% CTR – something you can boast about.
And the last thing to consider – your niche. Surely advertiser in investments, loans, mortgages, health insurances, real estate are paying more per click than cheaper niches. But you can compensate it with getting plugged into less competitive niche.
Now, let’s do the calculations.
You have 1,000 unique visitors per day to your blog about mortgage (tough niche, by the way). Out of them you know by your traffic stats that 500 come from search engines. You also know that for the traffic which comes from search engines you have 5% CTR. And you know that averagely and advertiser in this niche is paying $1.00
Then it means your average profits for the part of traffic which comes from search engines should be:
500 people X $1.00 X 0.05 = $25.00 (daily)
Surely these are averages, life is more flexible and unexpected. But now you can think in terms of some figures.
Those who do not like – can simply not put AdSense codes on their pages and hit the big Google into the very heart
No really, if about 30% of the sites in the net take AdSense ads away, this will be a serious jab to Google, but as they keep using the lovely ads – this is the best proof that everybody is happy.When you are going to estimate your future profits with Google AdSense program you need to take 2 factors into account:
- your traffic volume
- your traffic source
Volume is the amount of people who come to your site or blog, come on a regular basis.
Source is from where these people come. It is proven by real case experience that people who come from search engines are very good clickers on the AdSense ads.
Then it all comes down to how you position the ads on your pages and what click through rate (CTR) you will have. 5% CTR is considered to be very good. Over 10% CTR – something you can boast about.
And the last thing to consider – your niche. Surely advertiser in investments, loans, mortgages, health insurances, real estate are paying more per click than cheaper niches. But you can compensate it with getting plugged into less competitive niche.
Now, let’s do the calculations.
You have 1,000 unique visitors per day to your blog about mortgage (tough niche, by the way). Out of them you know by your traffic stats that 500 come from search engines. You also know that for the traffic which comes from search engines you have 5% CTR. And you know that averagely and advertiser in this niche is paying $1.00
Then it means your average profits for the part of traffic which comes from search engines should be:
500 people X $1.00 X 0.05 = $25.00 (daily)
Surely these are averages, life is more flexible and unexpected. But now you can think in terms of some figures.
Money Making Tips
The following 13 money making tips are offered as suggestions, feel free to be creative and expand it to much more, there is also a Notepad at the end of this page to write your random notes.
Simple is better: Albert Einstein said once, "It takes a genius to see the obvious", sometimes the simplest things in life are the most powerful and you can do wonders with simple methods and tools.
Simple is also good because it’s affordable, low maintenance, and if you fail, it wouldn't have cost you a lot, and you can come back on your feet quickly.
Do what you love, and get paid for it: if you work on something you don’t like then many things might happen as a result, you will not be creative and therefore less successful, you will be bored and your time spent on such a project will feel the longest, it will be like a burden on you. Instead do things you love and get paid for it too, it's a win win situation, you're winning because you're having fun, and winning because you're making money.
Master your field: practice makes perfect! In a fast paced world, staying ahead of competitors is key element to success, to achieve that, you need knowledge, for knowledge is light. Success comes from wise decisions and determination; wise decisions can only be made with prior experience, wisdom and intuition. One needs to conduct a lot of research before starting with such a business opportunity. A number of millionaires have become millionaires because they take carefully studied and prudent decisions for their investments.
Get out of debt, pay your credit card: Credit cards are very tempting to use, that’s why you might buy unnecessary items with them, use them wisely and only when you really have to. Pay off your loans and get a new start free of burdens, because debt will keep you down as a slave forever. Adopt a strict “pay-as-you go” policy. Check our Budget Planner for more help.
Sell your unnecessary items: in crisis times priorities change, you might have many things in the house that you don’t need anymore, their value might be decreasing over time by sitting in the house, so if you don’t need it, sell it! you might buy with the money you get back something else which is more useful to you NOW.
Positive attitude toward money: think positively about making money, if you believe deep inside you that you can make a good amount of money, then chances are that you can make it, if you believe that it’s very hard and that only people who use tricky methods can make good money then chances are you may not be able to make it. Believe that there are many many ways to make money, if one doesn’t work for you, then one of the other thousdand ways should. Believe that you are only steps away from changing your life to the better.
Value your time and organize your life: life is short, therefore time is precious, what matters is not how long you lived, but what you did in your lifetime. Organize your life, have things planned, avoid making mistakes you made before, it’s truly a time saver. It’s said that time is money, in reality time is more precious than money, there will be time when one would offer all his money for just extra time and he will not be able to get it. So take advantage of that NOW since you have plenty of it. Have a list of the top 7 things you need to do this week, and try to REALLY do them. Don’t procrastinate, it will cost you! Similarly, you need to have goals (long term and short term), just like you do when planning to do 7 things during a week. Same plans but bigger and more ambitious! Believe it and you will achieve it!
Put your money to work: it’s very important to save money, but saving money for the sake of saving is not very exciting nor rewarding, invest on something, create a project... before doing anything with the money, first plan plan and plan, planning is the most important step. With good planning you can have very successful projects, sometimes for little or no money invested. All it takes is a piece of paper and a pen, don’t rush and put your money in projects or investments without planning, many people think that as long as they throw money at a project, it would definitely give returns back, that’s not true, and it’s foolish to think so. Put your money to work after careful planning!
After careful planning, set aside a good amount of money that you can use for your investment or creating a project. As in all investments, there is a risk of losing all your money, so you might want to set aside money that even if you lose it all, it shouldn’t affect your standard of living. That doesn’t mean that there is a high risk of losing all the money, but as the saying goes “hope for the best and prepare for the worst”. Think of investments that might double your earnings, think big but wisely!
Market yourself: if you start a project or a business that you’re trying to make money out of, you need clients; but if no one knows about your business then you may not have clients. Advertising is a good way to spread the word, but try to keep its costs as low as possible. You can market your business sometimes for free, there are websites online where you don’t have to pay to advertise, also there are newspapers who offer free or very cheap advertising spaces. The point is try the free or very cheap methods first, sometimes they work better than the more expensive methods.
Control your spending: Making more money also requires the wisdom of “controlling the money” you already make, a penny saved is a penny earned, by controlling your spending you’re contributing in the process of making money. To do so you just need to monitor your spending, which will show you that you might be spending a lot of money on unnecessary things, or that you spend too much money on things that if you buy in bulk it would cost you less money. Once you monitor your spending you will discover that trivial things that you used to spend your money on, add up to huge amounts at the end of the year.
Visualize your goals daily: when you visualize you materialize! What you think about you bring about! Visualizing daily will keep you on track with your dreams and goal and fuel the excitement still deep inside you, which in return, will yield success.
If you're in a cash crunch and need to take out a payday loan to pay off some bills, choose one that gets you approved quickly with no credit checks.
You might also be interested in Inflation (How to Survive It)
No matter what the current state of the economy is, no matter what the unemployment rate is, some money-making basics never change, and remain true across time in all different kinds of economies. Here are some tips to make money:
Simple is also good because it’s affordable, low maintenance, and if you fail, it wouldn't have cost you a lot, and you can come back on your feet quickly.
Do what you love, and get paid for it: if you work on something you don’t like then many things might happen as a result, you will not be creative and therefore less successful, you will be bored and your time spent on such a project will feel the longest, it will be like a burden on you. Instead do things you love and get paid for it too, it's a win win situation, you're winning because you're having fun, and winning because you're making money.
Master your field: practice makes perfect! In a fast paced world, staying ahead of competitors is key element to success, to achieve that, you need knowledge, for knowledge is light. Success comes from wise decisions and determination; wise decisions can only be made with prior experience, wisdom and intuition. One needs to conduct a lot of research before starting with such a business opportunity. A number of millionaires have become millionaires because they take carefully studied and prudent decisions for their investments.
Get out of debt, pay your credit card: Credit cards are very tempting to use, that’s why you might buy unnecessary items with them, use them wisely and only when you really have to. Pay off your loans and get a new start free of burdens, because debt will keep you down as a slave forever. Adopt a strict “pay-as-you go” policy. Check our Budget Planner for more help.
Sell your unnecessary items: in crisis times priorities change, you might have many things in the house that you don’t need anymore, their value might be decreasing over time by sitting in the house, so if you don’t need it, sell it! you might buy with the money you get back something else which is more useful to you NOW.
Positive attitude toward money: think positively about making money, if you believe deep inside you that you can make a good amount of money, then chances are that you can make it, if you believe that it’s very hard and that only people who use tricky methods can make good money then chances are you may not be able to make it. Believe that there are many many ways to make money, if one doesn’t work for you, then one of the other thousdand ways should. Believe that you are only steps away from changing your life to the better.
Value your time and organize your life: life is short, therefore time is precious, what matters is not how long you lived, but what you did in your lifetime. Organize your life, have things planned, avoid making mistakes you made before, it’s truly a time saver. It’s said that time is money, in reality time is more precious than money, there will be time when one would offer all his money for just extra time and he will not be able to get it. So take advantage of that NOW since you have plenty of it. Have a list of the top 7 things you need to do this week, and try to REALLY do them. Don’t procrastinate, it will cost you! Similarly, you need to have goals (long term and short term), just like you do when planning to do 7 things during a week. Same plans but bigger and more ambitious! Believe it and you will achieve it!
Put your money to work: it’s very important to save money, but saving money for the sake of saving is not very exciting nor rewarding, invest on something, create a project... before doing anything with the money, first plan plan and plan, planning is the most important step. With good planning you can have very successful projects, sometimes for little or no money invested. All it takes is a piece of paper and a pen, don’t rush and put your money in projects or investments without planning, many people think that as long as they throw money at a project, it would definitely give returns back, that’s not true, and it’s foolish to think so. Put your money to work after careful planning!
After careful planning, set aside a good amount of money that you can use for your investment or creating a project. As in all investments, there is a risk of losing all your money, so you might want to set aside money that even if you lose it all, it shouldn’t affect your standard of living. That doesn’t mean that there is a high risk of losing all the money, but as the saying goes “hope for the best and prepare for the worst”. Think of investments that might double your earnings, think big but wisely!
Market yourself: if you start a project or a business that you’re trying to make money out of, you need clients; but if no one knows about your business then you may not have clients. Advertising is a good way to spread the word, but try to keep its costs as low as possible. You can market your business sometimes for free, there are websites online where you don’t have to pay to advertise, also there are newspapers who offer free or very cheap advertising spaces. The point is try the free or very cheap methods first, sometimes they work better than the more expensive methods.
Control your spending: Making more money also requires the wisdom of “controlling the money” you already make, a penny saved is a penny earned, by controlling your spending you’re contributing in the process of making money. To do so you just need to monitor your spending, which will show you that you might be spending a lot of money on unnecessary things, or that you spend too much money on things that if you buy in bulk it would cost you less money. Once you monitor your spending you will discover that trivial things that you used to spend your money on, add up to huge amounts at the end of the year.
Visualize your goals daily: when you visualize you materialize! What you think about you bring about! Visualizing daily will keep you on track with your dreams and goal and fuel the excitement still deep inside you, which in return, will yield success.
If you're in a cash crunch and need to take out a payday loan to pay off some bills, choose one that gets you approved quickly with no credit checks.
You might also be interested in Inflation (How to Survive It)
Business Organization Tips At Home
Most home businesses involve internet-based home businesses. Of course, the term “home business” also defines those self-made businesses you can do at the comforts of your home like cooking, pastry, and crafts but, today, the term “home business” is also used for online business possibilities. These online based home businesses can be the your own “secret” for making a unbelievable profit is a short span of time with very little effort involved.
Being Organized Is The Key
Home business, if properly defined and managed, can give you quick and easy money. Since deciding to create a home business can be one of the biggest decisions you may ever make in your lifetime, numerous financial groups emerge to help you understand the importance of having thorough information and trusted resources while exploring your business investment options. If you are looking forward to do a home business, these groups will also help you buy a business meant for you.
Starting a home business can be easier than you may ever imagine. Of course, there will always be a series of steps to be followed but don’t get tired of them because most of these are easily been obtained and require little frontline investments. Example of such is the type of mosthome businesses based on profits from a web that require the least amount of capital expenditures and setup.
Before indulging into a specific home business, you must have a true sense of what is really involved with starting and developing a successful home based business and stand by for realistic expectations. And this can be done of if you were able to organize your thoughts well. An organized home business plan should give emphasis on the fact that:
- any business cannot be “overnight success”. Unlike in the traditional business with traditional work force, once you have selected the home business that you plan to pursue, there will be no substitutes for the time and effort in developing it. And once you have paid the necessary dues, you will begin to have real success with a home business.
- the person managing it should have an entrepreneurial mindset. It is because this the key to unlocking one’s creative flow, willingness, and determination. And even if you’re not familiar with the big and complicated world of business, you can still start building home business because is not limited to those people who have had years of background and experience.
- provide a checklist. Strong willingness and burning desire to be successful should not only drive the business but also careful monitoring. Make sure that you provide a checklist of organization tips that are needed to make the daunting tasks possible. Along with this checklist that simplifies the process of putting up a home business, tips and pointers should also be made available.
5 Easy Tips On Incorporating Offline Marketing In Your Local Business
In the recent years, most giant companies have opted using online marketing in order to expand their businesses and products to a larger scale. This patronage could be attributed to the fact that business owners enjoy the chance of being able to reach people outside their locality at a lower cost using online marketing rather than the offline marketing.
Preference For Offline Marketing Once Again
At present however, businessmen prefer using offline marketing once again. They believe that since the strategies involved in this kind of marketing are more traditional, offline marketing gives them the credibility and confidence that the way they run their business is indeed effective.
However, using these various marketing strategies still require business owners the corresponding research. And so to make these strategies work for your locality, you must first make sure that theoffline marketing strategies you will use are appropriate, timely and cost-efficient. Here are some easy tips in incorporating different offline marketing strategies in your local business.
Helpful Tips In Incorporating Offline Marketing Strategies With Your Business
Putting Up A Directory In Your Local Store
First, you can use personal greeting cards to be distributed to your consumers. To do this, simply put up a directory in your own local store and let costumers sign whenever they come into your establishment. This way, you can add their contact details in your database and when the right time comes, you can send out greeting cards to their houses.
Promoting Business By Establishing Partnerships
Second, promote your business by establishing partnerships with other local businesses. Hand out your business cards to prospective partners or even offer your products and services to them. Make them feel they can receive a lot of benefits by being partners with you. So in any case they need to outsource items or services, they will think of you and definitely ask you for partnership.
Putting Up Business Signs At Key Areas
Third, you can put up your business signs on lamp posts and direction posts. This way, unfamiliar people may get the impression that your business is an icon in your local area. And therefore, there crops up a great possibility that they will come to your store and check your products and services.
Advertising In Your Local Cable
Fourth, you can put your advertisements in your local cable. Since almost every household has cable televisions, there is a great chance that these homes will view your advertisements every now and then. Truly, it is a great way to make the consumers recall and never forget your business name.
Putting Up Your Own Newsletter For Distribution
Last of all, you can put up your own business newsletter and have it delivered to your costumers. The newsletter you will make should not necessarily focus on your business alone, but also on other topics involving your local community. You may even invite local writers to write for you or other establishments to advertise in your newsletter.
Following these simple offline marketing tips and incorporating them in your offline marketing strategies will definitely help you in establishing your name as a credible business in your local community. Clearly, making sure that the consumers are greatly aware of you as a business entity in your local community is very crucial. The “lack” or “adequacy” of consumer awareness makes the parameters that would determine the failure or success of your local business.
5 Ways To Improve Your Offline Marketing Ideas
Recently, companies have been revisiting offline marketing strategies and making them a vital part of their systems. It was not a long time ago when companies have disregarded the importance of offline marketing strategies and put their attention to online marketing instead. However, since a lot of web sites are streaming in the virtual realm right now, it then becomes difficult for these companies to compete with one another. Hence, offline marketing has once again found their place in companies and business establishments. With the different strategies you can utilize in offline marketing, there are limitless possibilities as to where your companies can go.
Improving Your Offline Marketing StrategiesIn order to improve your offline marketing strategies, here are some ways which you can adopt and utilize for your local businesses. First, you can innovate your use of print advertisements. Traditionally, print advertisements can be found in bulletin boards and walls. However, nowadays, there are practically a lot more places where you can incorporate yourprint advertisements. You can put your ads on subway trains, on the sides of buses, and even on sidewalk benches. A very unique way of using these print ads is incorporating them in tee-shirts or anything that can be worn. When people wear these items, they automatically become human and mobile advertisements.
Distributing Your Business Cards
Second, it is a great strategy to leave your business cards in local establishments and stores. It is a grand way to let the owners of these businesses meet and get acquainted with you. In addition, it is a great way to form partnerships with these businesses. So, in instances when they need to outsource items or services which you can provide, you can easily help out and it becomes an additional source of income for you.Third, you can have yourself interviewed in local radio stations. However obsolete it may seem, never underestimate the capacity of the radio. Even before the age of television, the radio has already been present. Many people are still listening to the radio and having you plug your business or your company in radio shows can definitely heighten your consumer base.
Being Active In Local Radio Stations
Promoting In Newspapers
Fourth, you can have your business promoted in local newspapers. You can even advertise for free in selected newspapers that offer such free service. Making use of this kind of traditional marketing strategy is still effective for businesses, since most households and even establishments have daily deliveries of newspapers. When making use ofprint advertisements however, make sure that you are using the appropriate elements for your ad; for example using the right colors, right fonts and right layout.Lastly, you can conduct regular activities for your business. You can think of fresh and unique activities that can definitely increase your number of consumers. For example, if you own a coffee shop, you can hold an acoustic night every Thursday night. You can invite local artists to sing and play in your coffee shop for such an event. Not only will you be able to promote your business to a larger scale, but you will also be able to help local artists and bands at the same time.
Other than this, you can even hold book signings, poetry reading, art contests and the like in your shop. Having these simple offline marketing strategies can definitely reach a wider audience as long as you are willing to innovate and experiment.
Some Tips for Keyword Research Software
Every Internet marketer knows the importance of using the right keywords for their marketing campaign. In fact, keyword research needs to be your top priority once you have decided the product that you are selling online.
There are plenty of keyword research software available online, so how do you decide which one is the right one for you? First of all, you have to be honest with yourself and use the software that suits your expertise level because every keyword research software have their unique features that differentiate it from the rest of the tools out there.
The next point that you need to consider will be the price that you have to pay in order to acquire the software for your usage. Some of the keyword software will require you to pay a certain price on monthly basis, while some of them will only require you to make a one time payment for the keyword tool that you purchase from them. Whatever your decision is, you need to start using keyword research tool because you’re putting money on the table if you don’t use it to discover new niches.
If keyword research and PPC campaign management is something that you are doing on daily basis, then you can consider getting the keyword research software with recurring monthly fee. But if you are only starting and need something that can help you analyze your keyword competition and new niches, then you should just get the software that only require you to pay once.
Keyword research software is an excellent tool that every online marketer that uses article marketing strategy and PPC advertising to promote their products and services because it will help you to find out the monthly searches and the competition that any keywords have on the search engines.
You can do it yourself by not relying on keyword research software but it will take you more time to do your keyword research. We all know that time is a very valuable asset that is extremely precious and shouldn’t be wasted on mundane task. I call it mundane task because keyword research is actually very simple but most people decide to spend several hours on it and decide to do nothing with the research that they have done.
The more advanced keyword research software will help you to find the number of monthly and daily searches that every keyword have and also the number of real competition that you have for the keyword that you are using.
You will need to think outside of the box and be creative with the set of keywords that you have gathered. This will make your potential customers to feel more ready to spend money on the products and services that you are promoting.
Learn how to do performance testing and compare the conversion rate that each keyword term brought for you. This way you can identify which keywords to use and which one to ditch. This step will maximize your return on investment because some keywords might not bring the conversion that you desire resulting more money being spent on PPC campaign and also more content creation.
There are plenty of keyword research software available online, so how do you decide which one is the right one for you? First of all, you have to be honest with yourself and use the software that suits your expertise level because every keyword research software have their unique features that differentiate it from the rest of the tools out there.
The next point that you need to consider will be the price that you have to pay in order to acquire the software for your usage. Some of the keyword software will require you to pay a certain price on monthly basis, while some of them will only require you to make a one time payment for the keyword tool that you purchase from them. Whatever your decision is, you need to start using keyword research tool because you’re putting money on the table if you don’t use it to discover new niches.
If keyword research and PPC campaign management is something that you are doing on daily basis, then you can consider getting the keyword research software with recurring monthly fee. But if you are only starting and need something that can help you analyze your keyword competition and new niches, then you should just get the software that only require you to pay once.
Keyword research software is an excellent tool that every online marketer that uses article marketing strategy and PPC advertising to promote their products and services because it will help you to find out the monthly searches and the competition that any keywords have on the search engines.
You can do it yourself by not relying on keyword research software but it will take you more time to do your keyword research. We all know that time is a very valuable asset that is extremely precious and shouldn’t be wasted on mundane task. I call it mundane task because keyword research is actually very simple but most people decide to spend several hours on it and decide to do nothing with the research that they have done.
The more advanced keyword research software will help you to find the number of monthly and daily searches that every keyword have and also the number of real competition that you have for the keyword that you are using.
You will need to think outside of the box and be creative with the set of keywords that you have gathered. This will make your potential customers to feel more ready to spend money on the products and services that you are promoting.
Learn how to do performance testing and compare the conversion rate that each keyword term brought for you. This way you can identify which keywords to use and which one to ditch. This step will maximize your return on investment because some keywords might not bring the conversion that you desire resulting more money being spent on PPC campaign and also more content creation.
Targets for Money Making
Goals are an important part of a person's life. They help manage a persons dreams and make them sound more achievable in a way. Goals are the groundwork to success in my opinion because they are easy to make and can push a person to his/her limit in life. Now how does it relate to making money online? Well, there are many people who want to make some extra cash online. The problem is they have no idea where to start and what to expect. They are clueless and will probably get scammed unless they research and set goals for themselves. Keep it simple
When it comes to setting goals in order to make money online, start out simple especially if you are new to the industry. Maybe your goal is to make $50.00 a month at the start; maybe it is to start a blog. Whatever it is make sure you do research and find out whats best for you. Don’t start out for example by trying to $10,000 a month. You will most definitely get scammed by someone. The I’m telling you to keep it simple at the start, is so that you can ease into the system. Once you gain some experience then your goals can get more lofty.
Achieving Your Goals
It doesn’t do any good to set goals that you are not willing to achieve. That is why I said to start out easy.
Don’t overwhelm yourself. Making money online takes a lot of work. You will not be successful in making money if you do not put in the effort. Its that simple. Another important thing to know about setting goals is to limit the number of them. Only have 2-4 goals at once. That way it is a lot easy for you to manage them.
Example of Money Making Goals
Here are some examples of realistic goals that you might want to consider when first starting out on your quest of making money online.
1) Sign up with three paid survey sites.
2) Make $20.00 in the first month of working online.
3) Stay away from obvious scams.
Remember that goals are just a way to layout your overall plan of making money online. Don’t set goals just to set them. Really concentrate on achieving your goals and you will succeed in making money online.
Author Bio:
Joe Land has a blog about that helps beginners make money online. It has lots of great advice and tips. Joe’s favorite site to make money online is CashCrate.
When it comes to setting goals in order to make money online, start out simple especially if you are new to the industry. Maybe your goal is to make $50.00 a month at the start; maybe it is to start a blog. Whatever it is make sure you do research and find out whats best for you. Don’t start out for example by trying to $10,000 a month. You will most definitely get scammed by someone. The I’m telling you to keep it simple at the start, is so that you can ease into the system. Once you gain some experience then your goals can get more lofty.
Achieving Your Goals
It doesn’t do any good to set goals that you are not willing to achieve. That is why I said to start out easy.
Don’t overwhelm yourself. Making money online takes a lot of work. You will not be successful in making money if you do not put in the effort. Its that simple. Another important thing to know about setting goals is to limit the number of them. Only have 2-4 goals at once. That way it is a lot easy for you to manage them.
Example of Money Making Goals
Here are some examples of realistic goals that you might want to consider when first starting out on your quest of making money online.
1) Sign up with three paid survey sites.
2) Make $20.00 in the first month of working online.
3) Stay away from obvious scams.
Remember that goals are just a way to layout your overall plan of making money online. Don’t set goals just to set them. Really concentrate on achieving your goals and you will succeed in making money online.
Author Bio:
Joe Land has a blog about that helps beginners make money online. It has lots of great advice and tips. Joe’s favorite site to make money online is CashCrate.
Why you make a blog?
Why start a blog? If you haven't noticed, blogs have taken the internet by storm. Bloggers are being created by the thousands each and every day. It's a fantastic way to interact with people about information, ideas, and opinions. It can be personal and intriguing.
Blog is the internet version for the term 'web log'. From opinions to random thoughts, it's a way to share information with the whole internet online world. Some blogs are general in nature, while others are specifically targeted to certain topics and readers. They can be used for advertising. You can promote products, services, or affiliate programs. They can be very lucrative when done correctly.
The power of the blog has been recognized by big companies. Anyone with a website of any kind can benefit from starting their own blog. There are many reasons for this power, and some of them are here:
Blogs enable you to stay in touch with your readers or subscribers. It keeps the lines of communication open for feedback and new ideas. It helps you to build a relationship of trust between you and your readers, so that they value the information you have, and will buy the products you push.
They're interactive, allowing your customers and readers to take an active role in the conversation. Other people can be a great source of insight into the theme of your blog. You should always try to have interesting and fresh information for your readers to take in so they'll continue to keep stopping by to visit your blog.
Blogs are also very simple in their make-up. You don't have to know any technical computer stuff to throw up and maintain a blog. The templates and editors are basically very simple and easy to use for the average person.
Another good benefit of a blog, is that you have total control over it. You can use it for reviews, or for information articles, or to push some product or service. Whatever your need is, a blog can supply you with a powerful way to reach many people.
When it comes to the search engines, they love blogs. They eat them up. A blog is one of the best ways to get high rankings in the search engines. If you update your content regularly, you'll find that the search engines pick you up much better than if you're slack on fresh content.
As far as advertising, blogs are one of the best ways proven for advertising most anything. If you have a lot of followers, and they find out about your product, then it won't be long before all the people they know are also in the know about it. And it snowballs from there. This is extremely powerful for selling. Blogging can be a very lucrative occupation, and many have quit their regular jobs to blog full time. So give it a shot, who knows, you may do very well.
Blog is the internet version for the term 'web log'. From opinions to random thoughts, it's a way to share information with the whole internet online world. Some blogs are general in nature, while others are specifically targeted to certain topics and readers. They can be used for advertising. You can promote products, services, or affiliate programs. They can be very lucrative when done correctly.
The power of the blog has been recognized by big companies. Anyone with a website of any kind can benefit from starting their own blog. There are many reasons for this power, and some of them are here:
Blogs enable you to stay in touch with your readers or subscribers. It keeps the lines of communication open for feedback and new ideas. It helps you to build a relationship of trust between you and your readers, so that they value the information you have, and will buy the products you push.
They're interactive, allowing your customers and readers to take an active role in the conversation. Other people can be a great source of insight into the theme of your blog. You should always try to have interesting and fresh information for your readers to take in so they'll continue to keep stopping by to visit your blog.
Blogs are also very simple in their make-up. You don't have to know any technical computer stuff to throw up and maintain a blog. The templates and editors are basically very simple and easy to use for the average person.
Another good benefit of a blog, is that you have total control over it. You can use it for reviews, or for information articles, or to push some product or service. Whatever your need is, a blog can supply you with a powerful way to reach many people.
When it comes to the search engines, they love blogs. They eat them up. A blog is one of the best ways to get high rankings in the search engines. If you update your content regularly, you'll find that the search engines pick you up much better than if you're slack on fresh content.
As far as advertising, blogs are one of the best ways proven for advertising most anything. If you have a lot of followers, and they find out about your product, then it won't be long before all the people they know are also in the know about it. And it snowballs from there. This is extremely powerful for selling. Blogging can be a very lucrative occupation, and many have quit their regular jobs to blog full time. So give it a shot, who knows, you may do very well.
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It’s going to be a tough year for many, I know of a few friends paid off and others that have had to take other jobs on less money so while today’s post is nothing new I think it’s worth going over to point out that you can make a couple of hundred here and there and for many that can mean the difference between paying bills and not.
Simply one idea is to hand register domain names and sell them for a couple of hundred, try not to presume anything, don’t presume all product names are registered, don’t presume nobody wants to buy and don’t presume it’s a waste of time. With a budget of less than £50 and your time you could research, register and sell domains to very happy people.
As usual when I tried this to test it I stuck to UK domains, more opportunity in CCTLD’s
I would suggest finding a source of ecommerce websites, again for me this would be UK based sites, you could probably use DMOZ as a source. Pick a subject like ‘mobility’. Then find the product pages of the sites and check the names of their products again the whois – with a bit of luck you will very quickly find products available as I did, mobilityvans.co.uk & mobilitywalkers.co.uk, the latter is now part of a £50 per month lease. For example on this page you can see they sell a car caddie and that domain is available. If you chose instead home improvements the first site’s description says “Online store for supplies of timber, sheet materials, specially treated woods and ancillary products” A quick check and you’ll see treatedwoods.co.uk and sheetmaterials.co.uk are available or the 8th company on this list sell temporary window blinds which I remember seeing on Dragons Den, surely temporarywindowblinds.co.uk isn’t available that has to be worth £100 and as I write it is available. Don’t get bogged down with search volumes or other unrelated data – your selling the domain only, the name of a product that companies sell.
I would suggest finding a source of ecommerce websites, again for me this would be UK based sites, you could probably use DMOZ as a source. Pick a subject like ‘mobility’. Then find the product pages of the sites and check the names of their products again the whois – with a bit of luck you will very quickly find products available as I did, mobilityvans.co.uk & mobilitywalkers.co.uk, the latter is now part of a £50 per month lease. For example on this page you can see they sell a car caddie and that domain is available. If you chose instead home improvements the first site’s description says “Online store for supplies of timber, sheet materials, specially treated woods and ancillary products” A quick check and you’ll see treatedwoods.co.uk and sheetmaterials.co.uk are available or the 8th company on this list sell temporary window blinds which I remember seeing on Dragons Den, surely temporarywindowblinds.co.uk isn’t available that has to be worth £100 and as I write it is available. Don’t get bogged down with search volumes or other unrelated data – your selling the domain only, the name of a product that companies sell.
It’s important to be courteous and reasonable, point out that you own it and are selling it for a fixed price of £100 or £150 or whatever your number is, a fixed price lets them know your not out to rip anyone off and gives them a very clear decision to make, I don’t think it would take long to get a bite, you really don’t have much to lose apart from your time.
By keeping the price low and fixed you increase your chances of making quick sales, now is not the time to put your head in the sky – deals can be done even at £50 your well in profit, I did this with solarcover.co.uk today to a swimming pool company, sending 5 emails and one came back and paid £200 within the hour and asked if I had any others product names he would be interested, also had one other person reply looking to buy it but they were too slow so I could have sold it twice. It’s simple and it works, yes there are going to be some you can’t sell off or find a buyer for initially but build some stock and try those again in a few months time targeting offline businesses. Anyway I’m feeling skint just now so I may just go do it myself next week unless you get in there before me 
Edit: Got bored so did it again, starting in Dmoz at A = Alternative within 5 minutes discovered spiritualcrystals.co.uk which was available, quite a nice one, sent 8 emails and just had a reply saying someone will buy it for £75 all within 30 minutes, resisted the urge to register hedgewitchery.co.uk
On the Small Business Advantage
1. “Respond. This is the single biggest advantage you have over the big guys. Not only are you in charge, you also answer the phone and read your email and man the desk and set the prices. So, don’t pretend you have a policy. Just be human.”
— Seth Godin, Seth’s Blog
2. “As a small business owner, you have the advantages of speed and flexibility. Use them to your advantage. Like Wayne Gretzky, skate to where the puck is GOING to be, and chances are that you’ll get there faster than your larger, more bureaucratic competitors.”
— Chuck Frey, Innovation Tools
3. “Show your passion for helping your customers solve problems – and talk to them like you talk to your friends. A real, enthusiastic, human voice is every small business’s edge”
— Andy Wibbels, AndyWibbels.com
4. “One simple social business policy might be: Be invested. Be human. Be helpful as if the whole company depends on what you say and do, because customer service is the advantage of small business brands.”
— Liz Strauss, Successful Blog
5. “Smaller scale businesses should take advantage of how easy it can be to maintain closer, more intimate ties with their now very values-based end consumers (who have high expectations about brand interaction).”
— Andrea Learned, Learned on Women
On Motivation, Persistence, and Resiliency
6. “Outlast the competition. I was amazed at all the empty storefronts I saw in LA on my last visit. On one particular block, three or four of the ten lunch places were shut down. And the others? Doing great. That’s because the remaining office workers who used to eat lunch at the shuttered places had to eat somewhere, and so the survivors watched their business grow. A war of attrition is never pretty, but if you’re smart about overhead and scale, you’ll win it.”
— Seth Godin, Seth’s Blog
7. “Don’t give up. Most people who are self-employed went through a time when they had no money. And they worried they would lose everything they own, and their career. And they kept going. The people who succeed are people who refuse to quit. If you keep trying to make money from your business, you will eventually succeed so that you don’t starve. Really. Just don’t quit.”
— Penelope Trunk, Penelope Trunk’s Brazen Careerist
8. “Count up your successes regularly. One person I know put a marble in a fishbowl each time she got a compliment or a bit of good press for her business or a nice note from a customer or a big order. Then every time she looked at the fishbowl she was reminded of all the good things in her business. Her employees could see it, too. This is invaluable on days when everything seems to go wrong. It keeps self-doubt from building up – and tearing you down. It also helps employees feel good.”
— Anita Campbell, Small Business Trends
9. “If you find yourself in a rut, try thinking back on the reasons you initially wanted to start your own business and don’t lose sight of them. If you need to, write them down.”
— Megan Dorn, The Startup Blog
10. “If you do not enjoy what you are doing, try something else.”
— Anthony Cerminaro, BizzBangBuzz
11. “Do not be afraid of hard work, learn to multi-task, be flexible and patient.”
— Harish Keshwani, BusinessWorks, Inc.
On Starting Up
12. “Don’t start a company unless it’s an obsession and something you love.”
— Mark Cuban, Blog Maverick
13. “Be careful about trusting intuition, but be more careful not to bend to the majority for whom ‘impossible’ is a comforting excuse for inaction.”
— Tim Ferriss, The Blog of Tim Ferriss
14. “When starting and growing your business, it’s important to bootstrap with your own resources as much as possible.”
— Mike Smith, Guerrilla Freelancing
15. “Don’t be afraid to skip a step. The people I consider the most successful (by my definition which includes enjoying their work, earning a good living, feeling happy and accomplishing lots of life goals) do not wait for permission from anyone to pursue opportunities.”
— Pamela Slim, Escape from Cubicle Nation
On Financial Management
16. “Become a cash flow king. Manage cash flow like there is no tomorrow. Know which vendors can wait and who needs to be paid right away. Always have some money on hand for emergencies and only borrow if you know when you can pay it back.”
— Jared Reitzin, Mobile Marketing Watch
17. “Jump on every opportunity to eliminate needless costs, but never stop investing in the long-term future of your business—no matter what is happening in the market.”
— Michael McLaughlin, Guerrilla Consulting
On Business Planning
18. “If you don’t enjoy planning your business’ future, you must be doing it wrong; ease up on the business plan document, do just the planning, just big enough to run your business and control your own destiny. “
— Tim Berry, Up and Running, Entrepreneur.com
19. “Measure EVERYTHING in your business that you care about and use your findings to drive your decisions so they are based on facts, rather than emotions or seat of the pants guesswork.”
— Mark Riffey, Rescue Marketing
20. “Define your goals – Be clear on what you want. Do you want 20 more leads in your database? Do you want to generate $995K in net new customer in revenue this year? Do you want to add 15 new clients this quarter?”
— Jared Reitzin, Mobile Marketing Watch
21. “Carefully plan for achievement. Achievement is like building a home. It must be pre-planned, budgeted for, executed with daily hands-on management, have managed solutions (contingency plans), and be ready for situations when other ways to achieve the end result must be applied within a finite time frame.”
— Tom Marquardt, The Profit Repairman
22. “The best way to build a career or a business is to test and try a lot of things. If you spend too much time in the planning stages, opportunities pass you by.”
— Pamela Slim, Escape from Cubicle Nation
23. “Embrace constraints. Constraints and limitations are wonderful allies and lead to enhanced creativity and ingenious solutions that without constraints never would have been discovered or created.”
— Garr Reynolds, Presentation Zen
24. “Overconfidence is a killer. Question your business plan as much as you would question your nephew’s business plan if he were to hit you up for a loan.”
— Alex Tabarrok, Marginal Revolution
25. “This notion of overnight success is an urban legend, and very misleading. If you’re starting something new, expect a long journey. “
— Martin Zwilling Startup Professionals Musings
26. “Even though you may have considerable experience in the world of business, you should not assume that you can ‘shortcut’ your way to success in your new endeavor. Certainly, your experience in the real world will stand you in good stead in terms of marketing, customer relations and so on, but you must start with your clean sheet of paper each time.”
— Adam Toren, Young Entrepreneur
On Hiring Employees
27. “Hire people who are more talented than you are; your business will never grow if you’re worried about hiring people that will outshine you.”
— Rich Brooks, Flyte Blog
28. “Hire people you trust and train them to use the time in the ways you want them to move business forward for you. Just as you do in other parts of your company.”
— Liz Strauss, Successful Blog
29. “Develop a rich internship program. Interns are a great way to keep the atmosphere fresh and vibrant, but they’re also a great way to transition talented young individuals into your work force. Internship programs also allow you to assess an individual’s skills and work ethic in a real-life setting without any long-term commitments.”
— Megan Dorn, The Startup Blog
On Managing Employees
30. “I recommend working collaboratively with people throughout the organization. Ask each individual to identify something in his or her daily work that is inconsistent with the organization’s core values. Randomly sort the individuals into groups of three to six and ask each group to come up with the three most significant misalignments pertaining to each core value. This process allows your organization to quickly identify—without pointing fingers—the four or five most significant misalignments.”
— Jim Collins, JimCollins.com
31. “Allow folks to work off hours. Commuting sucks and is a waste of time for everyone. Let folks start at 6am or 11am and you’ll cut their commute in half.”
— Jason Calacanis, Calacanis.com
On Leadership
32. “Leadership is scarce because few people are willing to go through the discomfort required to lead. It’s uncomfortable to stand up in front of strangers. It’s uncomfortable to propose an idea that might fail. It’s uncomfortable to challenge the status quo. It’s uncomfortable to resist the urge to settle. If you’re not uncomfortable in your work as a leader, it’s almost certain you’re not reaching your potential as a leader.”
— Seth Godin, Seth’s Blog
On Innovation
33. “Continuously experiment, improvise and try new things that improve your business and add customer value.”
— Steve King, Small Business Labs
34. “Don’t underestimate the importance of capturing your ideas – they’re the lifeblood of your business.”
— Chuck Frey, Innovation Tools
On Your Product
35. “Best beats first. It doesn’t really matter who gets there first, so long as you figure out a way to produce a better solution, doggedly persist in bringing that solution to the world, and continually improve.”
— Jim Collins, JimCollins.com
36. “Understand companies that understand user-interface design. Study the best: Google, Apple, Lexus, and Ferrari. They understand that complexity is their best friend, not an enemy. They understand it, so they can exploit it.”
— Matthew May, In Pursuit of Elegance
37. “Keep feature creep in check. The one constant source of elegant innovation is observation. The Japanese call itgenchi genbutsu which means ‘go look, go see.’ That allows you to triangulate around the customer: observe them not just by asking them what they want—they don’t always know, can’t always articulate it, and they’ll change their mind tomorrow—but by becoming one yourself.”
— Matthew May, In Pursuit of Elegance
On Marketing
38. “Good word of mouth is the best marketing money can’t buy.”
— Muhammad Saleem, MuhammadSaleem.com
39. “NEVER EVER EVER hire a PR firm. A PR firm will call or email people in the publications, shows and websites you already watch, listen to and read. Those people publish their emails. Whenever you consume any information related to your field, get the email of the person publishing it and send them an email introducing yourself and the company. Their job is to find new stuff. They will welcome hearing from the founder instead of some PR flack. Once you establish communications with that person, make yourself available to answer their questions about the industry and be a source for them. If you are smart, they will use you.”
— Mark Cuban, Blog Maverick
40. “The key is finding the advertising channel that best fits your company and your industry and use it to get the biggest bang for your buck. At the end of the day, it’s not about how much you spend or how many eyeballs you reach. It’s about how many customers you can bring in the door while still making enough money to float your boat.”
— Rosalind Resnick, Entrepreneur.com
41. “Really think about if you need that $15,000 a month PR firm. Perhaps you can get a PR consultant to work on 2-3 projects a year for $10-15k each and save 75%. More PR firms are wasted half the year while you build up your product anyway.”
— Jason Calacanis, Calacanis.com
42. “Focus on generating attention. The Web has liberated us from the tyranny of paying for attention! Small business entrepreneurs can generate attention for their business in four main ways: You can BUY attention (this is called advertising); you can BEG for attention (this is called Public Relations); you can BUG people one at a time to get attention (this is called sales) or you can EARN attention online by creating great information that your buyers want to consume such as YouTube videos, blogs, Twitter feeds, photographs, charts, graphs, and ebooks—and it is all free. How are YOU generating attention?”
— David Meerman Scott, Web Ink Now
43. “Budget enough time and money to market your company; the world won’t beat a path to your doorstep if they can’t find you on Google.”
— Rich Brooks, Flyte Blog
On Brand Management
44. “Forget touchpoints, conversation, or the other detritus of brandingbabble, and focus on doing things — actions your business takes, and your customers take in response — as thereby you’ll create and nurture the real value of your brand. Follow the previous point unequivocally and without pause. Unless something furthers this pursuit, consider it to be noise.”
— Jonathan Salem Baskin, Dim Bulb
45. “Differentiate Yourself: Create a grid analyzing your business and your competitors. What do you all do similarly? What is the one thing you do that your competitors don’t? Focus on this one thing with your customers for an edge.”
— Kevin Dougan, Strategic Public Relations
46. “Be Consistent: You’ve spent a lot of money on your name, website and logo. Are you using them consistently across your web site, business cards, signage and even in your invoices/receipts? Take a 360 degree view of your business from your customers eyes and make sure you’re hard-earned identity is served up consistently.”
— Kevin Dougan, Strategic Public Relations
On Search Marketing
47. “Be micro-focused and the search engines will find you.”
— Seth Godin, Seth’s Blog
48. “Don’t put all your eggs in Google’s basket. Defensible traffic is a must. If you rely too heavily on free Google traffic, you risk losing that traffic next time the search algorithm changes.”
— Matt McGee, Small Business Search Marketing
On Social Media Marketing
49. “Ask Why, Not What: It might seem like everyone is on Facebook or using Twitter these days. When the latest marketing fads come into view, don’t ask ‘what’ should I do on sites like this, ask ‘why’ should my business be on these sites. If your customers don’t use these sites, should you?”
— Kevin Dougan, Strategic Public Relations
50. “Find your customers online and where they spend time. Once you’ve researched where your customers spend their time, use those venues to converse and collaborate with them toward shared mutual gain.”
— Steve Rubel, SteveRubel.com
51. “Don’t fear the social media space. Small business do excel in social media, because they understand relationships. Though the Internet is often seen as a place to sell, social media has made it a great space for extending customer relationships. Social media tools also offer great ways to connect with other small business to share ideas, to talk with customers for feedback, to announce special events and to find with new partners to make new innovative offers.”
— Liz Strauss, Successful Blog
52. “To increase the effectiveness of your activities, you need to integrate three basic components – research / intelligence, content development, and measurement. Remember that relationships are key in social media, so you will need to expand your thinking to earned direct and indirect links through good content.”
— Valeria Maltoni, Conversation Agent
53. “To make participation in comments and social media activities count for you, listen first, be aware of the context – are people talking about your industry in general, a competitor, or your company directly? – and look to engage in an honest, open and helpful manner. Drop the buzzwords, and do a gut check by reading your comment as you would read what someone else left on your blog.”
— Valeria Maltoni, Conversation Agent
On Market Positioning
54. “Find a significant unmet need and fill it well.”
— Anthony Cerminaro, BizzBangBuzz
55. “Use design, service or ambiance to differentiate your product in some unique, even if small, manner. No matter how pedestrian or utilitarian the product, make buying it or using it an experience”
— Alex Tabarrok, Marginal Revolution
56. “When aligning yourself against the competition, it always pays to be different and take risks.”
— Mike Smith, Guerrilla Freelancing
57. “Own a niche: The Internet has allowed business to get so niche they can make money around the world with the smallest of audiences. Capitalize on this, start small, own a niche and then expand from there.”
— Jared Reitzin, Mobile Marketing Watch
On Lead Generation
58. “Reanimate your sleepers – It costs far less to reach back out to an existing list of dormant customers than it does to find and sell to new customers. Offer your sleepers something outrageously compelling to get them buying again. Even if you make nothing on the sale that ‘awakens’ them, you’ll likely make up for it in continuity sales.”
— Jonathan Fields, JonathanFields.com
59. “Nurture your leads that aren’t sales ready. Lead nurturing isn’t calling every quarter to ask if they are ready to buy, but to become a trusted advisor and provide relevant information to your prospects. In fact, a recent study of business-to-business buyers shows that sales people who become trusted advisors and understand the needs of economic buyers are 69% more likely to come away with a sale.”
— Brian Carroll, B2B Lead Generation Blog
60. “Use your CRM – Don’t create the biggest database of contacts possible. Instead, seek to create the most relevant database possible that contains the right companies and contacts that influence the buying decision. In the beginning, you won’t have all the data you need. Be patient and you’ll build the opportunity profile over time. See each conversation as an opportunity to build a relationship.”
— Brian Carroll, B2B Lead Generation Blog
61. “Don’t let up. Be consistent. No matter how busy you are make time to do lead generation activities. As you know it doesn’t always stay that way. Try to do at least one lead generation thing every day, even if it is something small, that will help you engage a prospective customer. If you use calling, resolve to make an extra call a day before you leave. If you do networking, strive to meet one more person at an event.”
— Brian Carroll, B2B Lead Generation Blog
On Sales
62. “Boost your sales by focusing on how each customer wants to buy, instead of plugging in some standard sales approach.”
— Michael McLaughlin, Guerrilla Consulting
63. “Talk to your prospects to discover their most pressing needs then direct your efforts to solving those challenges. Always be focused on being seen as a problem-solver, sharing and giving rather than focusing on your own gain.”
— Chris Garrett, ChrisG.com
64. “When you do make a request, frame it in benefits to the prospect. For example instead of ‘join my list’, say ‘get the 10 secrets to … delivered to your email inbox’.”
— Chris Garrett, ChrisG.com
65. “Sell more to existing customers – Create a sleaze-free sales process that upsells and cross sells highly-relevant, value-added products or services to clients in order to bump your average order size by 10-15%.”
— Jonathan Fields, JonathanFields.com
66. “Co-operate with a competitor. Up-sell related products after the initial sale. If your customers would benefit by having both of your products, you might negotiate the opportunity to include your competitor’s product inside your own box, or vice versa.”
— Martin Zwilling Startup Professionals Musings
On Customer Relations
67. “Treat your customers right, even when they’re wrong“
— Muhammad Saleem, MuhammadSaleem.com
68. “Small businesses know that relationships matter. Start asking for ways to connect that go beyond the sale.”
— Chris Brogan, ChrisBrogan.com
69. “Then, if you get them, treat these people special, and not like marks. Give them MORE than the others. Encourage them.”
— Chris Brogan, ChrisBrogan.com
70. “If you value your company’s survival, it is imperative that you educate those who respond on your company’s behalf to bear in mind that people are publicizing their interactions.”
— Rosalind Resnick, Entrepreneur.com
On Networking
71. “Always be polite and cordial, even if you think the entire population of the room/party/event you are at are insipid pond scum not worth the light of day. The irritating, pompous pest with an attitude problem and personal hygiene to rival your average skunk may one day turn out to be your best client, or the one man in town who can provide what you need.”
— Derek Heck, Bootstrapping Blog
72. “Never stop learning and associate with right people.”
— Harish Keshwani, BusinessWorks, Inc.
73. “Find a partner. There is no single type of person who succeeds at running their own business, the most common characteristic is someone who decreases risk where he or she can. People who run their own business are taking a big risk just by doing that — they don’t want any more risk if they don’t have to take it. And the most common way to mitigate risk is to partner with people who have skills that you lack yourself. So the successful small business owners have a wide network so they can more easily find the skill set they need when they need it. First in a partner, and then in future employees.”
— Penelope Trunk, Penelope Trunk’s Brazen Careerist
74. “Be confident in your networking, and always think long-term. Don’t discount someone as a contact because they may not be able to help you out immediately. Don’t run up to people demanding their assistance, either. Networking is a two-way street, and quite often it pays big dividends to be the person offering help, rather than the one asking for it. Make yourself useful to your contacts, start building a relationship, and then take things from there.”
— Derek Heck, Bootstrapping Blog
75. “Create a culture of yes. And by that I mean a support system of possibility thinkers – mentors, peers, a coach – who can help foster your greatness. Sometimes that means they’ll call you out and challenge your ideologies, but they will always, always be cheering you on in a way the evokes your true strengths. And that where the power is.”
— Danielle LaPorte, White Hot Truth
On Blogging and Your Website
76. “Be real when communicating with people on a blog. Don’t try to be someone you’re not. It’s impossible to keep up a facade over time. If you’re serious and more of a deep thinker type, then write that way on your blog. If you’re more of a quick-observation type of communicator, do that. There’s room for all kinds.”
— Anita Campbell, Small Business Trends
77. “Consider what need you’re meeting for those reading your blog. If you’re solving a problem, meeting a need or answering a question that people have – they’ll be likely to not only keep coming back to your blog but will also be more willing to go deeper with you and your business in some way by buying a product or engaging your services. Be useful to someone and they’ll become loyal to you.”
— Darren Rowse, Problogger.net
78. “Realize that your company web site isn’t really yours. It belongs to your customers. They’ll use it more than you. Put the kinds of content, tools, etc., on there that they want; make it easy for them to be your customer.”
— Matt McGee, Small Business Search Marketing
79. “To be effective and efficient with your corporate blog, create an editorial schedule of topics and features that are categorically consistent with keywords you want customers to find you with when searching. Keywords in your categories, post titles and in links between pages will give search engines the information they need to rank blog posts in search engines like Google and Bing. Other blogs will link to your content using those keyword phrases in the title which can send more visitors and increase search rankings even more.”
— Lee Odden, TopRank Blog
80. “Be social with your blog. Not only should small business blogs encourage comments by asking questions at the end of their posts, but they can be social through commenting on other blogs related to the topics that are important to customers. Links from comments on other blogs can introduce new visitors to your blog content. Other social options with a blog include running polls, linking out to other prominent blogs (their blog software will let the know you’ve linked to them) add ’share this’ buttons to make it easy for readers to save, share and bookmark your content as well as email it others that might find it interesting.”
— Lee Odden, TopRank Blog
81. “Don’t be overly concerned with how many readers you have; pay attention to getting the readers whose attention you most want looking at your blog. Quality trumps quantity in the blogoshpere (although having both doesn’t hurt!)”
— Susie Gardner, Buzz Marketing with Blogs
82. “A successful blogger in any industry knows the appetite their audience has for information and under-delivers just slightly. If you have a blog, keep your readers wanting more, and excited to see your posts!”
— Susie Gardner, Buzz Marketing with Blogs
On the Big Picture
83. “As I get older, I see, more and more, that one of the most common mistakes that small business owners make is confusing business with life; take care of yourself and your people first, and don’t let more important things get lost in the business.”
— Tim Berry, Up and Running, Entrepreneur.com
84. “Stop working in (for) your business as if you are an employee and start working ON your business, as if it is an investment.”
— Mark Riffey, Rescue Marketing
85. “Set aside time to think about how to grow your business. If a business isn’t growing, it’s usually not staying the same size — it’s shrinking.”
— Gregory Galant, Venture Voice
86. “Don’t blindly follow the advice of gurus. What worked for them may not work for you. Make your decisions from first principal and learn from experience.”
— Gregory Galant, Venture Voice
87. “The difference between success and non-success is in an individual’s ability to believe in themselves as their own element of change and the daily commitment of that individual with that knowledge of success to execute those changes. Change gives you the ability to rise above and deliver upon command, therefore leading to more positive outcomes. Embrace change.”
— Tom Marquardt, The Profit Repairman
88. “The recession has created a climate of ‘Entrepreneurial Darwinism’ – only the strongest and best managed businesses will survive. To be successful in this economy entrepreneurs must: 1) constantly evaluate their business model to make sure it keeps its relevance and offers true value to the customer in a highly competitive market, and 2) tighten up their finances by keeping overhead expenses to a minimum, paying off debt, and building cash reserves.”
— Jeff Cornwall, The Entrepreneurial Mind
89. “Bring your individual passion to your new business venture and focus on solving the real — not imagined — needs of your customers. “
— Dominic Basulto, Endless Innovation
90. “Give things some time to happen and fall in place.”
— Harish Keshwani, BusinessWorks, Inc.
91. “Use sustainable business practices: The fact (not trend) of sustainable business practices is one that smaller businesses can more easily act on and should maintain – in order to serve the women’s market, especially, more effectively.”
— Andrea Learned, Learned on Women
92. “Don’t worry about being ‘the next Google’ or ‘the next lululemon’ – the next great company always appears seemingly out of nowhere and is unique in everything it does.”
— Dominic Basulto, Endless Innovation
On Operations
93. “An idea by itself is almost worthless. It’s how you execute that matters. Focus on execution.”
— Dane Carlson, Business Opportunities Weblog
94. “Once per week, stop putting out fires for an afternoon and run the numbers to ensure you’re placing effort in high-yield areas: What 20% of customers/products/regions are producing 80% of the profit? What are the factors that could account for this? Invest in duplicating your few strong areas instead of fixing all of your weaknesses.”
— Tim Ferriss, The Blog of Tim Ferriss
95. “Decide which areas of your business most need improvement. Then, set aside time every single week to focus on reading, researching, learning and implementing improvements in those areas.”
— Becky McCray, Small Biz Survival
96. “Obsess about ideas not tools. Tools are important and necessary, but they come and go as better tools come along. Obsess instead about ideas. Though most tools are ephemeral, some of your best tools are a simple pencil and sketch pad.”
— Garr Reynolds, Presentation Zen
97. “Do not be tempted to fly off in different directions when you finally start to build momentum. It is important to constrain your enthusiasm and make sure that you are striving to be the best at what you do. Many business owners make the mistake of cutting themselves too thinly in this way and find that their core business may indeed suffer.”
— Adam Toren, Young Entrepreneur
98. “Technology is changing almost all industries and businesses. Understand and follow the technologies that are having the greatest impact on them and take advantage of technology to improve business and competitive position.”
— Steve King, Small Business Labs
99. “Use change and turnover to give you the opportunity to evaluate a situation and quickly correct and realign, thus strengthening the whole organization and it’s future.”
— Tom Marquardt, The Profit Repairman
On Time Management
100. “Say no 80% of the time. ‘No, thank you,’ is the sweet spot of focus, and it’s the most powerful word in an entrepreneur’s vocabulary. You’ll be tested to use it on a daily basis in order to stay in sync with your authenticity and your brand, your true interests, and what matters most. And when you let your instincts override that knowing ‘no’ with a feeble yes, it’s almost guaranteed to end in resentment, legal fees, or burn out.”
— Danielle LaPorte, White Hot Truth
101. “We are all equal in this world to everyone else on just one thing, no matter who we are or what we do: TIME. What we do with those precious moments, makes the difference between success and non-success of those goals and achievements that we want to obtain. Make the most of your resources, especially time.”
— Tom Marquardt, The Profit Repairman
